The Blog

RBG

As a female lawyer - I naturally followed the career and accomplishments of Ruth Bader Ginsburg with reverence and awe. And today I honour her life.  She was one of our original icons at SophieGrace and we have shared some of...

Emotional Labour In The Time of Covid

I am a mom as well as a business owner. It often falls uniquely on me to maintain and support the emotional well being of my family. It’s not that my husband doesn’t try or doesn’t care - it’s just that...

Senator Kamala Harris

I wasn’t expecting to have as emotional reaction as I had to Joe Biden naming Kamala Harris as his running mate. But oh boy - did I ever FEEL this one. And from what I am seeing and hearing from...

Has Covid-19 Presented Us With an Opportunity to Discuss Childcare As An Economic Win For Everyone?

Perhaps now is the time to push for free or heavily subsidized early childhood education. Perhaps now is the time that we tell the story that this is actually about the economy, unleashing the power of 50% of the workforce and creating an even stronger tax base.

Love in the time of COVID19

We certainly do live in interesting times.  I want to send a note out to everyone to firstly say STAY HEALTHY! and practice excellent social distancing.  Over centuries humanity has dealt with pandemics, droughts, war and other life threatening challenges....

Let's Talk about Transparency, Manufacturing and Getting from Idea to Product

Building a brand from scratch involves making a large number of decisions in support of bringing together a cohesive expression of the underlying vision.  I want to share with my customers a bit of that process - how it is...

Stories We Are Following And Future Pop Ups

  POP UPS Thanks to everyone who made it to our pop ups this past week. It was amazing to see our clothes on real life working women of all shapes and sizes.  I think our most favourite comment came...

Pop Ups Are Here!

We have got our full size range in and are now going to be hosting popups as often as we can. Our first one is this weekend (Jan 19 2020) - details below.  But we would love to be able...

VOGUE Knows What's Up

We 100% agree Vogue Magazine! 2020 is the year to do more with less. And the capsule collection from SophieGrace was designed with EXACTLY this in mind. Our pieces are stylish and pragmatic - created to give you a simple...

We Did the Math....Our Collection Gives You Over 73 Different Outfit Choices!

Well our founder didn't do the math, but our CFO did - and we trust her completely. With 12 pieces from our collection you can create 73 different outfits. 233 if you venture into the second color:) SophieGrace was designed...

Panel Perfect

Have you ever sat in the audience of a panel or presentation and realized that you are looking right up the skirt of the woman presenting?

How We Came About? By Our Founder, Emma May

What I wish for you is that we make getting ready for work seamless and easy. If fashion isn't your jam I want you can use that giant brain of yours for things other than what to wear - but still know that you look great and professional.

I want you to slay your day.